Peach Jam was born from designer Aisha Alkhasova's journey into motherhood. After giving birth, she found herself searching for high-quality fabric and the ability to match comfortably with her child — two things that felt surprisingly hard to find. That search led her to bamboo, and she instantly fell in love with its softness, breathability, and natural feel. From there, Peach Jam took shape around comfort and connection. Each piece is intentionally oversized for a relaxed, homey fit, designed in soft, retro-inspired pastel tones that feel playful yet timeless. Aisha's vision is simple: to create pyjamas that feel as good as they look — cozy, inclusive, and made to fit seamlessly into every lifestyle and aesthetic.
